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About Me

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Jorge Fernando Reyna, MBA

Marketing, Product, Design Executive
The best design communicates clearly, spurs action, and inspires delight — all while providing a transparent, pleasurable experience.

This simple axiom has guided my professional work over the past 20 years. I consider it a privilege to have helped translate the ideas of business leaders, product visionaries, brand evangelists and marketing executives into rich visual experiences that have enhanced the lives of tens of millions of users worldwide.

As a passionate advocate for the possibilities that arise at the intersection of business and design, I am always in search of projects that will benefit from my multi-disciplinary set of skills. My capabilities range from pixel-perfect design execution to big-picture design thinking in web, tablet, mobile and TV platforms. If you are searching for a design director with experience leading projects from ideation to launch, let's talk.


Soft Skills

  • Executive Leadership
  • Design-Thinking
  • Mentoring
  • Strategy
  • Storytelling
  • Creative Direction
  • Agile Methodology


  • Adobe CC, Master
  • Sketch w/Zeplin, Master
  • Apple Productivity, Master
  • Microsoft Office, Expert
  • Google Docs, Expert
  • Prezi, Expert
  • Jira, Highly Proficient
  • Axure, Proficient
  • SimpleNow, Proficient


  • HTML, CSS, Expert
  • Javascript, Intermediate
  • PHP, Intermediate
  • MySQL, Intermediate
  • Python, Beginner
  • Search Engine Optimization, Highly Proficient

Other Skills

  • Writing, Master
  • Photography, Advanced
  • Spanish, Master
  • Digital Music Production, Advanced
  • Marketing & Advertising, Expert

Case Studies

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Brands, Clients and Employers

Below is the comprehensive list of brands, clients and employers for whom I've designed a variety of products in various leadership capacities. If you have specific questions about any of them, please reach out to discuss.



Get in Touch

Please contact me if you would like to chat about a project.

Phone: +1 310 918 1918
Winston Salem, NC